Privacy Laws in the Digital Era: Balancing Security and Individual Rights

Abstract

Many people are worried about their privacy and how their rights are being protected in this digital age because of the changes that have occurred in the collection, storage, and sharing of personal information. The conflict between guaranteeing security and safeguarding individual privacy has grown more apparent as governments and corporations depend on data for a variety of reasons, such as economic development, targeted advertising, and national security. this new digital era's privacy regulations, looking at how various international frameworks try to strike a balance between these conflicting priorities. This paper takes a look at how well various privacy laws in different jurisdictions protect personal data while still letting legitimate uses happen. It compares and contrasts the GDPR in the EU, the US's sector-specific approach, and new privacy laws in Latin America and Asia. the difficulties brought about by emerging technology, which call for creative judicial responses to the problems they create, including AI, big data, and the Internet of Things.